CASE STUDY
Empowering a Pharma Leader with Unified Data Reporting Solutions
iLink Digital helped the leading pharmaceutical company overcome the challenges of its fragmented and siloed reporting system. We addressed the challenges by implementing a unified data reporting solutions with standardized reporting practices, facilitating comprehensive insights for informed decision-making, and ensuring data integrity and operational excellence.
About Client
Our client is a global biopharmaceutical company offering a wide range of medicines and solutions for patients and communities across different specialities and have presence in more than 175 countries.
Challenges
- ● Inconsistent measurement of Key Performance Indicators (KPIs) across different business units (BUs).
- ● Leadership teams lacked a unified view of operational data, hindering their ability to make informed and data-driven decisions.
- ● Difficulty in reconciling data from various sources, resulting in operational inefficiencies.
Solutions
- ● Strategically implemented in-house reporting solutions, providing a holistic view of operational data, metric, and KPIs across BUs, enabling leadership teams to make more informed decisions.
- ● Facilitated democratized data access among cross-functional business teams, resulting in increased collaboration and communication.
- ● Streamlined operational reporting processes of Patient Engagement services across service functions, resulting in improved operational efficiency in data reconciliation.
- ● Strategically implemented comprehensive report administration including Audit Tracking, Report Usage, capacity monitoring, data refresh and security, ensuring increased accountability.
Tech Stack
Business Impact
Improved Call Center Agent Performance Monitoring
Enhanced Customer Satisfaction Metric Measurement
Optimized Patient Engagement Tracking
Informed Marketing Spend Decisions
