Businesses spend 5-10% of revenues on reaching, winning and retaining customers. The conversion rates and return on spend is typically low. Customer acquisition and retention are one of Financial Services Industry’s biggest problems. Fiind Product from iLink’s partner Fiind, Inc provides a Smart Prospecting Platform to enrich the prospect information in Financial Services Companies’ CRM […]
Industry accepted definition of a data warehouse is – “a subject oriented, integrated, nonvolatile, time variant collection of data for management’s decision making”. Bill Inmon and Ralph Kimball approached the data warehouse architecture differently. Bill Inmon advocated the approach of creating a “Single version of Truth” Data warehouse where as Ralph Kimball took the “Dimensional […]
In Gartner survey, more Microsoft customers said True Cost of Ownership (TCO) was their #1 reason for selecting Microsoft as their BI vendor. In Microsoft’s current offering in the market, SQL Server 2008 R2 combined with Office 2010 and SharePoint 2010 offer rich capabilities as part of Microsoft’s BI stack. In the IT managed BI […]
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