Key Takeaways: ● The way you manage your customer base determines the success of your business. But maintaining a strong relationship with customers is equally difficult as finding new customers. ● With a CRM system, businesses can manage their customer data to create better campaigns for them. This helps the sales team to prioritize opportunities […]

Cloud computing has become a key driving force for every business today. Organizations are adopting cloud to innovate, cut costs and increase agility, moving applications out of on-premise data centers. The top industry giants in the cloud market space are –   Microsoft Azure Amazon AWS Google Cloud    Though each can help you upgrade your team […]

Cloud computing is a 21st-century marvel that holds importance in almost every industry you can think of. From individual cloud services to organizations migrating their entire infrastructure, cloud computing is continuously revolutionizing business and their operations.  There are multiple reasons to make the move into the cloud. It not only improves business scalability, security and flexibility […]

Many modern businesses across the globe are betting their organizations on legacy applications that were developed years or even decades ago. Let’s face the truth – software is not like wine, it does not get better with age. The usability and features of applications become more and more outdated with changing demands of users.   However, some systems are difficult to […]

Digital transformation has become mainstream for every business.  With the challenges of COVID-19, it has become obvious for leaders to think and  implement digital solutions across their organizations. Looking in terms of profitability, IDC predicts that by 2022, digital services and products will be responsible for 80% of new revenue growth.1  But along with digital strategy, enterprises need […]

Technology has transformed the way consumers interact with their favorite brands. Especially, in the last few months of Covid-19, consumers have shifted themselves to digital communication. As per the Harvard Business Review, 73 percent of all customers use multiple channels during their purchase journey.1  54% of social browsers use social media to research products.2 63% of customers expect […]

Since the beginning of the year, the world has witnessed the unfolding of the Covid-19 pandemic. In just a few months, it had transformed people’s lives on an unprecedented scale, impacted every industry, and altered the course of the industry’s growth.   But the pandemic has not slowed innovation, rather, it has amplified it to a historic […]

COVID-19 has forced businesses to work remotely, increasing the need for collaboration and chat tools within organizations. Businesses are constantly looking to implement collaboration software to keep communication seamless and productivity high in such unprecedented times.  The two most competitive collaboration software platforms utilized by organizations are Slack and Microsoft Teams. While both are market-leading communication […]

In a virtually connected world, software technologies have raised the bar for organizations to meet customer expectations. The internet has given them the power to demand better service performance, reliability, and quality, forcing enterprises to respond faster to customer queries, fix issues, and improve product features.  To streamline the organizational process, businesses have embraced modern Software Development Lifecycle […]

Business process re-engineering (BPR) is the process of redesigning organizational workflows and processes to achieve radical improvement in quality, efficiency, and cutting costs.